Life coaching

A bullets 7 green flowers on yellow aa-img027_crLife coaching

Life coaching is a vigorously action-oriented personal development tool aimed at achieving goals and accountability. It has a great overlap with the spirit of NLP and methods such as solution-oriented therapy. It is a parallel evolution with these, but in a workplace setting. It is not really a psychotherapy, but does overlap with therapies and, having a less intimidating image, is thought of an alternative by some people.

Advantages of life coaching

A typical life-coaching question might be “What’s the crucial thing you need to deal with here today? If you don’t resolve it, what will happen?” You might take a moment to answer that – it’s a good question. When the situation really is how to stay positive and to achieve goals, it’s a valuable tool. More than most therapies, understands the value of regular outside support to keep us going in the right direction, “accountable” in the American jargon. Has a coherent vision which is attractive as far as it goes (“you can achieve whatever you want if you go about it right”) but in my view doesn’t go far. Good at the end of other therapy, when the conflicts are cleared away.

Disadvantages of life coaching

At worst, a shallow Americanist vision of life – all change, change, change, action, action, action and no acceptance, let-go, relaxation, inner peace or transcendance. Weak when personal or family issues enter the workplace situation. You can obviously have hidden conflicts which cause you to fail to achieve goals. But the very drive to want to super-achieve those goals in the first place can in some cases arise to cope with painful childhood experiences. Coaching  doesn’t recognises the first kind of conflict enough, and the second kind not at all.

What my clients say

You are really, really a very kind person. Thank you for your effort and advice in helping me!

I was never convinced counselling would work. But your approach and your ability to use different methods to suit individual needs has truly changed me on a deep level.

The very first session I had with him was so helpful and powerful that I recommended him to two other people straightaway.

Andrew works gently and safely and I felt held in a safe space throughout the session.

I have made some major breakthroughs in sessions with you.

I was blown away by your insightful and transformative approach.

A different approach from other therapists I have seen before, so that I have finally solved my problem.

More happened in the first session I had with you than in 4 or 5 sessions with a counsellor.

[Your hypnosis] was remarkably effective and entirely different and tailor-made for my individual needs and experiences. Thank you!!!

Although counselling was new territory for me, it was invaluable and worth every penny.

Had a massive effect on my relationship. Learned loads of really good stuff – surpassed my expectations.

Andrew is one of the best therapists I have ever worked with. If you want to make a breakthrough with an issue in your life or relationship, I highly recommend…

I have made some incredible progress and I am now in an intimate and happy relationship thanks to your help.